10 KEYS TO BUILD
YOUR VISUAL IDENTITY
RIGHT FROM THE START
spanish course
1.20 hours of video on demand + Workbook with practical exercises. By Melanie Kalfaian and Miranda Mougenot
ABOUT THE MASTERCLASS
THE TOPICS
We created this theoretical-practical Webinar to help you design your personal image through
10 keys to positively enhance the visual impact on the other and thus achieve your goals; from the assembly of your look to how to sell yourself in an increasingly competitive online universe. All based on simple tips and tools, easy to understand and immediately applicable to your work, whether you sell your services, products or want to enhance your personal image to look for work in a relationship of dependency.

Offline visual identity
✔ Importance of personal image
✔ Give a clear and honest message
✔ Dress my values
✔ Link my image with my agenda
✔ Security and self-confidence
Online visual identity
✔ Digital channels
✔ Job credentials
✔ Service proposal
✔ Personal consulting
✔ Automation of responses
✔ My personal stamp on the payment receipt
with no previous experience!





Theoretical webinar: 1.20hs of video on demand packed with content
Practical module: Workbook of more than 70 pages with exercises so you can work on your external image and your digital image through key questions and personal and business consulting exercises.
Participation certificate and welcome to our Digital Lab Community
Access from any device and wherever you are
It is not necessary that you have experience in the subject. Everything we will see will help you build
your visual identity FROM ZERO.
MIRANDA MOUGENOT - Image Consultant, Coach & Lawyer
Motivator, teacher and active counselor. Great sense of aesthetics, convinced that when you are confident and comfortable with what you use, you connect with your purpose. Lover of good wine, good food and the best company (human and dog). As a lawyer I was always clear about my rights, which translated into ontological coaching are related to merit, and I know how to transmit that sovereignty over your image so that you control what you project. For me life is divided into two: one part is to enjoy without stopping and the other I do not know.
Lawyer (University of Buenos Aires)
Ontological Coach (Leaders Training School, Buenos Aires)
Image Advisor & Personal Shopper
(Image Group - María Pinola)
Image Coach (Image Group - María Pinola)
Teacher in the Image Consultant career and in the Image Coach Specialization in Image Group - María Pínola
Miranda mougenot
MELANIE KALFAIAN - Business Planning Specialist and Consultant
Argentina in London who travels and collects stories. Lover of details, personal care activist and professional wine taster. Dancer of living and comedian of meetings with friends. Basically I live and breathe to find tools that help brands and professionals grow and reach the next level.
Bachelor of Communication (University of Belgrano, Argentina)
(University of Salamanca, Spain)
Advertising Editor (Escuela Superior de Creativos)
PNL Practitioner (Escuela Argentina de PNL y Coaching)
Event Manager (Event Academy, London)
Melanie Kalfaian





To be honest, this is one of the best courses I took and I would take again.
The information and dynamic they give is very clear and concise.
The way of speaking of both is simply inspiring, it encourages you to do and also to trust that the work you do is worth it!
ORIANA SEGOVIA
More info?
WHAT WILL HAPPEN TO YOUR IMAGE
WHEN THE MASTERCLASS IS FINISHED?

You will be able to work on your image to have an online and offline presence of excellence and with a well- defined and unique style

You will incorporate ideas and notions of negotiation to start closing more and better businesses
Your work is worth it!

You are going to incorporate tools to bring to your closer circle only to those professionals or clients who really want to join you and not come to make you waste time, from your offline image to your online image.

You will learn to monetize your passion in economic terms and our tricks to have all payments at the end of the month without exception. We live on money after all, don't we?

You will incorporate technological tools of all kinds to organize your agenda, your look and be a 100% digitized professional. If you feel that you were late or you have a lot to do, this 360º course is FOR YOU.





With my partner we are starting
an interior design and decoration project.
At the beginning I did not know very well the direction of the course and as it progressed, I felt that I was RIGHT AT THE PLACE I NEEDED. They provided us with tools that were more than enough to take off. Thank you very much!!
DIANA J.
